November 25, 2025

Authenticity After AI: Why Provenance Misses the Point

Provenance tracks the tool. It tells you nothing about the mind behind it.
Most conversations about AI and creativity today circle around watermarking, detection, and whether something is "AI-made." It sounds serious and responsible, but it quietly misses the core issue.

The question is not whether AI touched a work. The question is whether a human mind shaped it.

Authenticity is not about the tool. It is about the intent behind it.

A photograph can be staged. A painting can be derivative. A song can be ghost-written. None of these require AI. Yet we obsess over AI provenance while ignoring the deeper crisis: a world flooded with work that looks creative but carries no genuine perspective.

The Provenance Trap

Watermarking tells you which tool was used. It cannot tell you whether the person using it had something real to say.

What Provenance Actually Tracks
Human AI Tool Output ✓ Watermark
But did the human have something real to say?

Consider two pieces of writing:

Piece A · Human-Written
Technically "authentic"
Entirely human-written but says nothing new. Follows templates. Optimizes for engagement. Authentic in provenance but empty in substance.
No fingerprint
Piece B · AI-Assisted
Genuinely authentic
Uses AI as a collaborator but carries a perspective that could only come from one mind. The human shaped every word, every turn, every surprise.
Clear fingerprint

Which one is more authentic?

The Real Question
The future of authenticity is not about proving human hands touched every pixel. It is about proving a human mind had something worth saying.

The Creative Fingerprint

What we should track is not whether AI was involved. We should track whether a genuine creative fingerprint is present.

Your fingerprint is not your style. It is not your technique. It is your perspective—the way you see what others miss, shaped by everything you have lived through.

Your Creative Fingerprint
Perspective · Experience · Vision
Not your style
Not your technique
Your perspective
No AI can generate your fingerprint. It can only help you transmit it more clearly.

The future of authenticity is not about proving human hands touched every pixel. It is about proving a human mind had something worth saying.

Back to Articles
Branko Lukić

Branko Lukić

Cognitive Architect · Design Perception, Cerebras · Co-founder, Creative & Design AI Lab, Logitech